Conceptualization and Creation of the Graphic Image
The visual identity of the folk group The Taffanners emerges from the metaphor of an antique lock, a symbol of secrecy, memory, and access to hidden worlds. This central image is expanded through the use of multiple graphic resources that echo craftsmanship, tradition, and the tactile quality of time-worn objects.
The chromatic choice, underscores the duality of shadow and light, evoking both the depth of folklore and the warmth of oral tradition. The design does not merely illustrate; it constructs a visual narrative that situates the group’s music at the intersection of heritage and contemporaneity. In this way, the graphic work becomes not only an identity but also a lens through which the audience can “unlock” the poetic dimension of sound.
